25 August 2009

Called to the Bar for Bertus's Latest Coffee Pinotage

Bertus Fourie is the winemaker who achieved fame, and some say notoriety, for launching the coffee’n’chocolate Pinotage style upon the world while he was working at Diemersfontein. Some purists object that it is not varietally correct, but there is no doubting that Diemersfontein’s Pinotage is hugely successful and has introduced many people to the delights of Pinotage.

Bertus, by now nicknamed Starbucks, moved on to KWV for whom he created their mocha toned Café Culture Pinotage.

Bertus told me “I love to make ‘coffee Pinotage’- it is such a consumer friendly wine and I have met thousands of people as a result “

One of the people he met was Martin Venter, developer of Val de Vie Lifestyle Polo Estate, who offered Bertus the position of managing director at associated Val de Vie Wines in 2004.

Val de Vie specialises in Rhône style wines, so when Bertus and Martin got the itch to create their own coffee Pinotage a new label was called for, and Barista is its name.

Barista Coffee Pinotage 2009 will be released soon, marketed by Vinimark in South Africa, and I hope to taste it soon and report back.

No comments:

Post a Comment