15 December 2009

Pinotage Association Saves Trophy

The International Wine & Spirit Competition’s Trophy for Pinotage has been saved by the swift intervention of the Pinotage Association when KWV withdrew their 13 years sponsorship at short notice.

The Pinotage Association, with the backing of their sponsors ABSA, immediately stepped in to ensure that Pinotage continues as a Trophy category.

The Trophy has been renamed the Abraham Perold Trophy for Best Pinotage to give recognition to the father of Pinotage, Abraham Perold. KWV, who hold the rights to the Abraham Perold brand name, graciously consented to the re-naming of the Trophy. “We believe that this will enable a more collective drive in honouring the legacy of both Pinotage and Perold internationally”, said KWV CEO, Thys Loubser.

The IWSC is one of the world’s biggest and most authoritative wine competitions and South Africa’s own grape variety, Pinotage, was introduced as a category in this competition in 1995.

Frances Horder, IWSC Competition Director, said “with the sponsorship of this trophy now coming from South Africa’s Pinotage Association and their sponsor, Absa, it will for many years be an established and prestigious part of the Wine and Spirit Competition.”

This year the 2009 Abraham Perold Trophy was awarded to Rijk’s Private Cellar for their Pinotage Reserve 2006.

Photograph shows Dave Hughes, South African’s international wine expert and honorary member of the Pinotage Association (left) holding the new Trophy with Sir Ian Good, 2009 President of the IWSC. Photo courtesy of the Pinotage Association

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